Search Engine Marketing Expert is the personal blog of Richard Lee. Here you'll find the latest news and tips on Search Engine Optimization (SEO), Pay Per Click (PPC), as well as overall information and resources on Search Engine Marketing (SEM) as a whole, which now also includes components of Social Media Marketing (SMM).

Posts Tagged ‘blogger’

How to Optimize a Blog in Blogger for Search Engines (Blogger SEO 101)

How to Optimize a Blog in Blogger for Search Engines (Blogger SEO 101)

We’ve covered the general aspects of How to Optimize a Blog for Search Engines before, but this time, we will be focusing on how to optimize a blog within Blogger. Blogger is a blogging service owned by Google and publishes most of the blogs via subdomains of blogspot.com. Blogger also allows for other domains by using Custom URLs.

In regards to search engine optimization (SEO) for Blogger, there are two modifications to the HTML mark-up of the main template that can be done to optimize all posts. They are:

  • Add a Meta tag for the content writer’s name.
  • Add Meta tags for as many SEO keywords as you want to add.

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